COCO CHANEL

Have you ever thought about where designer brands came from? Well if your not weird, like me then you probably haven't, but for those of you who have a strange mind like mine I did a little research on the fabulous Coco Chanel. This is just a little history I got from a Fashion History website I found.

“The great fashion designer Gabrielle Chanel 1883-1971 self styled herself to be known as Coco Chanel. By 1920 the silhouette of her clothing designs have come to be the epitome of 20's style. The work of other famous designers beside hers seemed old fashioned and outmoded belonging as they did to the pre World War One era. She promoted the styles we associate with flappers. She worked in neutral tones of beige, sand, cream, navy and black in soft fluid jersey fabrics cut with simple shapes that did not require corsetry or waist definition. They were clothes made for comfort and ease in wear making them revolutionary and quite modern. She was the Jean Muir or Donna Karan of her day and the originator of the LBD - that little black dress.”

Little Miss Chanel has become a high fashion icon in todays fashion world. About.com gave me another insite on Coco Chanel as well with a little background history.

"Soon she was expanding to couture, working in jersey, a first in the French fashion world. By the 1920s, her fashion house had expanded considerably, and her chemise set a fashion trend with its "little boy" look. Her relaxed fashions, short skirts, and casual look were in sharp contrast to the corset fashions popular in the previous decades. Chanel herself dressed in mannish clothes, and adapted these more comfortable fashions which other women also found liberating.
In 1922 Chanel introduced a perfume, Chanel No. 5, which became and remained popular, and remains a profitable product of Chanel's company. Pierre Wertheimer became her partner in the perfume business in 1924, and perhaps also her lover. Wertheimer owned 70% of the company; Coco Chanel received 10% and her friend Bader 20%. The Wertheimers continue to control the perfume company today.
Coco Chanel introduced her signature cardigan jacket in 1925 and signature "little black dress" in 1926. Most of her fashions had a staying power, and didn't change much from year to year -- or even generation to generation.
She briefly served as a nurse in World War I. Nazi occupation meant the fashion business in Paris was cut off for some years; Chanel's affair during World War II with a Nazi officer also resulted in some years of diminished popularity and an exile of sorts to Switzerland. In 1954 her comeback restored her to the first ranks of haute couture. Her natural, casual clothing including the Chanel suit once again caught the eye -- and purses -- of women. She introduced pea jackets and bell bottom pants for women. She was still working in 1971 when she died. Karl Lagerfeld has been chief designer of Chanel's fashion house since 1983.
In addition to her work with high fashion, she also designed stage costumes for such plays as Cocteau's Antigone (1923) and Oedipus Rex (1937) and film costumes for several movies, including Renoir's La Regle de Jeu. Katharine Hepburn starred in the 1969 Broadway musical Coco based on the life of Coco Chanel."

Just a little history lesson for ya! I thought it was interesting so I thought maybe you would enjoy it too!